iRack

I recently came across a viral video via WOM, and I am going to have to agree with my classmate Caitlins take on how viral videos can have an affect on the political scene. Although this particular one is just a madTV skit, it did create quite the buzz, as a professor of mine showed it to us class. The video can be seen on... you guessed it... YouTube. The skit parodies the war going on in Iraq and Iran as well as the growing conglomeration Apple has on there "i" family.

With the increasing trend of posting videos on the internet I would find it hard to believe that political candidates shouldn't be concerned with this growing trend enough to get involved in it and take full advantage. Vh1 has had this show out called Web Junk 2.0 which basically consists of people at Vh1 searching the web for funny viral videos and showing them on national television. If you watch the show you will see that most of it is of political faces like Bush, Clinton, Condoleeza - the usual victems of comical videos and skits.

With viral videos in full force, at the center of political parodies is a website Jibjab.com which started back when Bush and Kerry were presidential candidates in '04. Check it out - look around, there pretty funny.



However, I got to give them some credit, politicians are starting to become more savvy with this marketing tactic and for them it can show a side that cannot be seen in presidential speeches. I wouldn't be suprised if we see a lot more of it in the upcoming presidential election next year.